Royal Purple recently released two new 30 and 15 second TV ads (click here to view) that will run in various local and national markets.
One features custom car builders, The Ring Brothers of Spring Green, WI. The Ring Brothers (Mike and Jim) are known for taking classic muscle cars, and transforming them into one of a kind cars that not only look good at the show, but also perform on the road.
Their projects can be described as a classic case of "looks can be deceiving." At a quick glance, the vehicle may maintain the stock appearance, but a closer look or comparison to another vehicle of the same year, make and model and the subtle differences start to become apparent. If you look under the hood of one of their cars, the real showmanship can be seen. It starts with working a contemporary high performance motor into a classic mold, and protecting them with products like Royal Purple lubricants and custom made brackets.
The Ring Brothers won the Mothers Show and Shine Award at the 2010 SEMA Show, marking the third time they have won the award since the award was originated in 2001.
The other new spot features Earl Desiderio of Zero One Odysseys. Desiderio and founding partner David Whitehead, have specialized in providing clients with access to Nevada’s unique past, diverse terrain and spacious beauty, either on two wheels or on four. Check out Earl's blog about filming the commercial.