Thursday, January 31, 2013

Royal Purple and Dylan Kwasniewski Looking for Back-to-Back Championships

Royal Purple to Serve as Kwasniewski's Primary Sponsor in Eight NKNPSE Races


After winning the NASCAR K&N Pro Series West (NKNPSW) Championship in 2012, 17-year-old driver Dylan Kwasniewski is moving to the NASCAR K&N Pro Series East (NKNPSE) this season, driving for Turner Scott Motorsports. Royal Purple, a Texas-based company that sponsored Kwasniewski in the NKNPSW, is making the move as well.

Royal Purple will serve as the primary sponsor on Kwasniewski's Turner Scott Motorsports Chevrolet in eight NKNPSE races, beginning at Daytona International Speedway on Tuesday, February 19. In addition, Royal Purple will be a major partner in the remaining events on this season's schedule.

The relationship between Kwasniewski and Royal Purple began in 2011 when the Las Vegas native began racing in the NKNPSW. Royal Purple, which manufactures high-performance lubricants for the automotive, industrial, marine, motorcycle and racing industries, has served as either a primary or associate sponsor in every NKNPSW race in which Kwasniewski has participated. In 28 NKNPSW starts, Kwasniewski has earned five wins, eight poles, 20 top-fives and 24 top-10 finishes. He also won Rookie of the Year honors in 2011 along with the NKNPSW Championship in 2012.

In addition to being the co-primary sponsor on Kwasniewski's car last season, Royal Purple also featured the young driver in their Outperformer Series branding campaign in 2012. The feature on Kwasniewski was promoted with a 15-second clip on television with the full video available on Royal Purple's website.

"I am fortunate to have Royal Purple back on the car this season," said Kwasniewski. "I'm proud to be associated with such an elite brand and product. This is our third year together, and they have been really supportive of my career on and off the track. It was an honor to be selected as one of their outperformer athletes. After winning the championship last season, I am really excited to see what we can do together this year in the East Series."

“Royal Purple is very excited to continue our partnership with Dylan in 2013,” said Randy Fisher, Marketing Director for Royal Purple. “He has proven he is one of the best young drivers in NASCAR by winning the K&N Pro Series West in 2012 and we look forward to his continued success this year as he moves to the East Series. Royal Purple has long been a trailblazer in the racing segment and continuing our partnership with Dylan helps us to continue to expand our presence at the highest levels of the global racing segment.”

Kwasniewski is slated to run the full 2013 NKNPSE schedule for Turner Scott Motorsports. He will first race his Royal Purple Chevrolet in the UNOH Battle at the Beach, a non-points, all-star race that he qualified for after winning the NKNPSW race at Stockton 99 Speedway last season.

About Royal Purple
Royal Purple, located in Porter, Texas and acquired in 2012 by Calumet Specialty Products Partners, produces a wide range of high performance lubricants for nearly every consumer and industrial application. Royal Purple has pioneered the development of high performance synthetic lubricants. Royal Purple focuses exclusively on developing state-of-the-art lubricants. Unlike companies that primarily focus on fuel and other petroleum byproducts, Royal Purple’s sole mission is to develop products that significantly outperform other synthetic and mineral based lubricants.

About Turner Scott Motorsports
Turner Scott Motorsports was established in 1999 by Texas businessman Steve Turner, who was joined by partner Harry Scott Jr. as co-owner in 2013. This season will mark the fourth season of full-time NASCAR competition for the organization, which expanded in 2011 from a two-truck operation in the NASCAR Camping World Truck Series (NCWTS) to become the largest stand-alone multi-series team in NASCAR's top-tier touring series. The team earned its first championship when James Buescher captured the NCWTS title in 2012. Turner Scott Motorsports operates out of an 110,000 square-foot state-of-the art facility in Mooresville, N.C. The Chevrolet-backed team has created alliances with General Motors' powerhouse team Hendrick Motorsports, which provides engine support for both its NNS and NCWTS programs, and Earnhardt Technology Group for drive train and suspension technology assistance. For more information on Turner Scott Motorsports, visit www.TurnerScottMotorsports.com.

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